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word choice

In English, the appropriate word choice is essential to communicating clearly. Aside from punctuation, understanding which is the correct word in the relevant context is imperative, but not always straightforward.

English is a language of homophones (same-sounding words with different meanings; e.g., bear and bare, elude and allude, invoke and evoke). Words are spelled differently according to UK and US English rules and conventions; colour, for example, is spelled “color” in US English.

Loose or Lose? Which is Correct?

Lose is a verb that means “to be deprived of something, to not win, or to misplace something.” Loose is an adjective meaning “not tight or firmly held in place, not closely fitted.”

Cite, Site & Sight (Explained)

‘Cite’ typically means to “quote a passage”. A ‘site’ is a physical place or location, and ‘sight’ refers to the ability to see.